Some manufacturers sell rigid jeans in an unwashed state – meaning the denim is cut to patterns and sewn to shape without any sort of treatment between the loom and the shop shelves. Other manufacturers use the term rigid as a descriptive term - because much of the denim on offer in today’s fashion collections is ‘stretch’ denim, rigid jeans have become a popular option for those preferring a more traditional look, fit and feel for their jeans.
Rigid denim is popular with men and women because jeans made with it provide a structured shape, comfortable fit and a bit more breathing room than the majority of stretch denim jeans on the market. Both inexpensive and high-end designer brands use rigid denim in jeans for men, women and children – though it’s often difficult to spot. The best key to determining whether the jeans you want to buy are rigid or not is simply grabbing one side of the leg in each hand and tugging – if it stretches, it’s not rigid denim.
Women looking for rigid jeans are more likely to find wide leg, boot cut and relaxed fit styles than the slim or skinny fit jeans. Popular rigid jeans for women include the Lucky Brand Easy Rider, the Pacee by Diesel, the Muse by Jo Jeans, Miss Sixty’s extra-low Ty and 7 For All Mankind’s Dojo. Fashionable names in men’s rigid denim include True Religion, Rock & Republic, Diesel, Levi’s, Juicy Couture, Evisu and Hugo Boss.
Buying rigid jeans online is fairly straightforward. As always, it’s recommended that you visit a couple shops and try a few pairs of rigid jeans on to get a feel for which style best suits you – as well as make a note of the distinguishing marks and features of your chosen brand. Buy your rigid jeans online from a reputable seller with a clear return policy and proven track record for supplying authentic merchandise.
© Designer Jeans.org.uk 2006
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